Artificial Intelligence AI for Business Professionals

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Artificial Intelligence AI for Business Professionals
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B2270

Sharm El-Sheikh (Egypt)

08 Mar 2026 -12 Mar 2026

5145

Overview

Introduction:

Artificial Intelligence (AI) is transforming business operations by automating tasks, optimizing decision making, and enhancing customer experiences. Mastering AI's capabilities, applications, and strategic implications is essential for business professionals seeking to leverage its potential. AI powered tools and analytics enable organizations to improve efficiency, enhance customer experiences, and develop data driven strategies. This training program equips participants with the knowledge to integrate AI into business strategies, drive innovation, and improve organizational efficiency.

Program Objectives:

At the end of this program, participants will be able to:

  • Explore AI principles and their impact on business operations.

  • Evaluate AI driven strategies for enhancing decision making and efficiency.

  • Identify ethical and regulatory considerations in AI adoption.

  • Discover AI applications in customer service, marketing, and operations.

  • Use strategic approaches for integrating AI into business models.

Targeted Audience:

  • Business executives and managers.

  • Digital transformation leaders.

  • Marketing and sales professionals.

  • Business consultants and strategists.

  • Entrepreneurs and innovation managers.

Program Outline:

Unit 1:

Fundamentals of AI in Business:

  • Definition and key concepts of artificial intelligence.

  • The role of AI in modern business environments.

  • Introduction to machine learning, deep learning, and data analytics.

  • Business intelligence and AI powered decision making.

  • Challenges and opportunities in AI adoption.

Unit 2:

AI Driven Business Strategies:

  • Key activities for leveraging AI for competitive advantage.

  • Overview of AI in financial forecasting and risk management.

  • Overview of AI applications in marketing and customer insights.

  • Predictive analytics measures for business optimization.

  • AI powered automation and efficiency improvement strategies.

Unit 3:

Ethical and Regulatory Considerations in AI:

  • AI governance and compliance frameworks.

  • Ethical implications of AI in business decisions.

  • Data privacy and security in AI applications.

  • Bias and fairness in AI algorithms.

  • Global regulations and policies on AI adoption.

Unit 4:

AI Applications Across Industries:

  • AI in supply chain and logistics optimization.

  • AI driven customer service and chatbots.

  • AI in HR and talent acquisition.

  • AI’s role in healthcare and financial services.

  • Emerging trends in industry-specific AI adoption.

Unit 5:

Implementing AI in Business Models:

  • Key activities involved in developing AI strategies for business growth.

  • Frameworks for integrating AI with business processes.

  • Steps for managing AI transformation in organizations.

  • Tools for measuring AI success and return on investment.

  • Future of AI in business and emerging innovations.